Maritime Control Tower

The Art of Supply Chain Management — one-stop visibility for bookings, shipments, and storage across your entire logistics network.

What is Maritime Control Tower?Your single command centre for global logistics

Maritime Control Tower is Innove's web-based supply chain management platform built for companies at the shipment end of the logistics chain. It serves as the central contact point for every partner involved in the movement and storage of goods — from distribution centres and courier service providers to freight forwarders and third-party logistics operators across the globe.

Customers can track their shipments the moment an order is placed — at any time, from anywhere — with no need to call customer service. Maritime Control Tower delivers true end-to-end supply chain visibility across multiple transportation providers and 3PL partners worldwide.

Customer Service
Maritime Control Tower
RDC
DC
Xdock
Sample
Transportation

How It Works

From pickup request to test result — a seamless, automated supply chain process.

Pickup Request

Customer submits a sample or shipment pickup request online

Collect Sample

Request is auto-routed to the assigned logistics provider for collection

Shipment

Goods move through the supply chain — status feeds directly from carrier track & trace

Testing Laboratory

Sample arrives at destination testing facility; status updated in real time

Test Result

Completed results are returned and visible to the customer through the portal

Orders are directly transmitted to logistics providers' systems. Shipment statuses are fed in real time from carriers' track & trace platforms — no manual intervention required.

Platform Features

Everything you need to manage, track, and optimise your supply chain from a single dashboard.

Create Shipment Requests

Log on to submit a pickup request for any package — from any location to any destination. Requests are automatically routed to the appropriate logistics provider, whether a distribution centre, courier service, or freight forwarder.

Auto-Assign to Logistics Providers

Shipment requests are intelligently auto-dispatched to the right transportation service provider based on routing rules — eliminating pickup delays caused by manual agent assignment.

View Order & Shipment Status

Track the live status of any shipment directly within Maritime Control Tower — without logging into the carrier's own website. All checkpoint data is pulled automatically from connected logistics systems.

Manage Orders & Shipments

Full lifecycle order management — track, reassign, cancel, edit, and reroute shipments as conditions change. Stay in control of every package across every provider.

Manage Client Profiles

Create and maintain detailed profiles for each client — including preferred settings, recurring pickup locations, contact details, and shipping preferences — for faster order creation every time.

Calculate Shipment Times & Schedules

Auto-estimate the shortest delivery times, optimal routes, and associated costs. Track performance metrics including turn-around time and carrier reliability — across your entire logistics network.

One Platform. Every Partner.Built for complex, multi-provider logistics networks

Maritime Control Tower acts as the nerve centre connecting every participant in your supply chain. Whether you work with a single courier or a global network of 3PL providers, the platform provides a unified view and a single point of control — without requiring your partners to change how they operate.

Switch between transportation providers with minimal disruption to customers. Manage global routings. Auto-generate and electronically transmit shipment documentation instead of preparing paperwork manually.

  • Connect Regional Distribution Centres (RDC) and Distribution Centres (DC)
  • Integrate Courier Service Providers (CSP) via XML/FTP or web services
  • Link cross-docking facilities (Xdock) and sample handling warehouses
  • Coordinate freight forwarders and third-party logistics providers globally
  • Provide customer service teams a unified portal — no more multi-system logins

Key Benefits

Maritime Control Tower transforms the way logistics companies manage supply chain complexity.

Operational Efficiency

  • Single point of shipment ordering for all internal departments and customers
  • Auto-dispatch pickup requests directly to assigned transportation providers — no manual agent routing
  • Auto-generate and electronically transmit shipment documentation
  • Prevent abuse of shipping channels with non-related shipments

End-to-End Visibility

  • One source of truth for shipment visibility — across all carriers and 3PLs
  • Real-time alerts when a clearance delay or delivery exception occurs
  • Customers track shipments from order placement without calling support
  • Complete audit trail of all shipment statuses and checkpoint updates

Performance Management

  • Auto-estimate shortest delivery times, routes, and costs
  • KPI reports to monitor partner performance — carriers, agents, and 3PLs
  • Standard and tailor-made reports customised to each client's needs
  • Faster access to reporting versus manual data aggregation

Provider Flexibility

  • Easily switch between transportation providers with minimal customer impact
  • Manage global parcel routings from a single interface
  • Connect to new logistics partners without rebuilding your customer-facing systems
  • Supports XML, FTP, and web service integration with carrier systems

System Infrastructure

Maritime Control Tower integrates seamlessly with carrier and logistics systems via industry-standard protocols.

Staff Portal

Internal team submit and manage pickup requests via the web application

Mail Server

Automated notifications and confirmations dispatched to customers and partners

Web Server

Central packet monitoring with minute-level resolution for reliability tracking

Database

Full transactional database storing all orders, statuses, and audit trails

XML / FTP Layer

Bi-directional integration with CSPs — requests and responses via XML or FTP

CSP & Distributors

Courier Service Providers and local distributors receive and respond to orders automatically

Take Command of Your Supply Chain

Contact us for a guided demo or to discuss how Maritime Control Tower can be configured for your logistics network.

  Request a Demo      Contact Us

info@innove.com.sg  |  www.innove.com.sg